I'm Linus Larsson and I have been working with digital marketing and analytics since 2012. In 2019, I co-founded the company Qvalento Solutions, which specialises data driven marketing and analytics.
The reason for this blog is that I want to share my knowledge with other enthusiasts out in the world. I'll write about scripts or methods connected to tools I use such as Google Tag Manager, Google Analytics, R, Python, Power BI etc.
I hope that you will find this blog helpful in your daily work and that I can introduce you to some functions that you haven't tried out yet.