Tracking meta tags with Google Tag Manager
Published on 2019-01-15 in GTM
This is a very useful function that I have used quite a lot. Maybe you want to import the meta description for each page to Google Analytics or perhaps the developers have made some variables available in meta tags instead of using a data layer. Of course you could make the information available in the...
Importing HotJar data into Google Analytics
Published on 2018-01-09 in Analytics
Are you using HotJar to get valuable insights of what your visitors are doing on your website? I bet you wouldn’t mind getting that data integrated with Google Analytics to make even more advanced analyses. This post is basically an extension to a post that one of my colleague, Eivind Savio, wrote some time ago....